I rolled my car into the McD’s drive through this morning, order up a #1 with large coffee.
“Cream and sugar?”, the box asked.
“3 creams and splenda please.”, I replied secretly hoping they’d give me ample amounts of splenda since I didn’t give them a direct number.
Got to work with a cop tailing me (I’m a slo-ri-der), opened up the coffee cup lid and searched in the bag for the cream and sugar. I cursed at myself remembering that for an upgraded coffee, I’d need more than 3 creams for my “lite n’ sweet” and then SHIT. There’s no stirrer, no cream and NO SPLENDA! Bugger! Thank goodness me and my coffee-loving buddy at work got some half n’ half this week. I look into my cup and there it was, not black but “lite n’ sweet”!
I was like :O (surprised) and *x( (anger) because they DON’T KNOW ME, and they certainly don’t know how I like my coffee and then 
~(delicious). Why “:P~”? because they made it well, so well infact it would be exactly how I wanted to make it if it were made with my own hands! I guess 3 creams and “some splenda” was enough information for them to make it the way I envisioned my anal crowbar would be.
Which got me thinking about things like how much we take “service” for granted, and what is the bare minimum information can you give a person for them to do something you want them to do consciously or unconsciously. Which got me thinking about all the marketing tricks, and brain tricks (I have to read that book by Matt Web called Mind Hacks again), and behavioral psychology, and neurobiology.
and then I got hungry. more later.
